Value of tourism


The latest Amelia Island Value of Tourism report found that visitor activities on Amelia Island generated more than $1 billion ($1,027,582,200) in total economic impact in 2021. Compiled by renowned Tallahassee-based Downs & St. Germain Research, the biannual report summarizes the profound impact visitors have on the economy, government, and citizens of Nassau County. In addition to the $1 billion economic impact milestone, the 2021 report shows nearly visitors generated $725 million in direct spending in Nassau County restaurants, accommodations, attractions, gas, retail and grocery stores, and more. Compared to the 2019 report, this shows a 4.16% decrease in the number of visitors, but a 6.8% increase in direct spending, and a 14.67% increase in total economic impact. 


dune walkover to beach with title 2021 Value of Tourism Report by the Amelia Island Tourism Development Council

thank you tourism industry

THANK YOU to the thousands of tourism and hospitality workers who make Amelia Island’s tourism industry so successful! Without you, the economy wouldn’t thrive, our visitors might not return, and our impact wouldn’t be so strong. We appreciate all you do to ensure Tourism Works for Nassau County!

future of tourism

Every 94 visitors to Amelia Island creates 1 job for Nassau County residents. Whether you make it a career or you're just starting out, working in the tourism industry gives you real-world skills and leadership experience to create a successful future. Learn more about being part of the future of tourism on Amelia Island!